Suntory Whisky Have 3-D Printed the Most Amazing Ice Cubes

Suntory Whisky Have 3-D Printed the Most Amazing Ice Cubes

TBWA form landmarks and characters in mini form

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Foodie  Foodie  on 1 Apr '15


By Tim Nudd


Delicacy and advertising combined in TBWA\Hakuhodo created for Japan's Suntory Whisky. The agency used a CNC router and a process that could be described as inverse 3-D printing to carve the designs.


Said designs varied from the Statue of Liberty to the Sphinx to Batman and everything in between. (There even appears to be, perhaps presciently, a Cannes Lion in the mix.)

Miwako Fujiwara of TBWA\Hakuhodo said the CNC router was chilled at -7 degrees Celsius to keep the ice from melting.

Launched in 2014 and just won a Branded Content & Entertainment Lotus trophy at the Asia Pacific Advertising Festival in Thailand.


Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice Batman

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice Godzilla

Suntory 3D printed ice Jaws

Suntory 3D printed ice Mermaid

Suntory 3D printed ice lincoln

Suntory 3D printed ice Sphinx

Suntory 3D printed ice Lion

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice

Suntory 3D printed ice SpaceShuttle

Suntory 3D printed ice Scorpion


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