LV The Place Hong Kong, encompassing Le Café Louis Vuitton, a celebrity chef-led restaurant, retail space, and immersive exhibition experience, is set to open to the public at K11 Musea on Dec. 12, as confirmed exclusively to Foodie.
The 40,000-square-meter flagship store will become one of Louis Vuitton’s largest in Asia, with long-time collaborating pastry chef Maxime Frédéric joining the Hong Kong project to build the dining programme for LE CAFÉ. The French chef was named The World’s Best Pastry Chef in 2025.
News of LV The Place Hong Kong and Louis Vuitton dining outlets opening in Tsim Sha Tsui was revealed in a liquor license application first reported by HK01 on Aug. 11. The opening represents the French fashion house’s most recent voyage into retail-tainment with the uniting of retail, culinary, and the arts.
Asia has become a breeding ground for Louis Vuitton to experiment in the culinary world. In 2020, the world’s first ever Louis Vuitton café and restaurant, Le Café V and Sugalabo Vin Osaka, opened in Osaka. Le Café V’s Tokyo branch opened a year later.
In 2024, LV The Place Bangkok opened with all-day dining space Le Café Louis Vuitton and Gaggan at Louis Vuitton joining their boutique and exhibition space. Seoul followed in 2025 with the opening of Café Louis Vuitton at Maison Louis Vuitton Seoul.
Louis Vuitton posted a listing on their jobs portal on Oct. 5 advertising a recruitment drive at their Quarry Bay office this October. The jobs listed include client advisor, fashion stylist, team manager, in-store visual merchandiser, and maison host.
Openings for kitchen positions at LV The Place Hong Kong are to be handled by a local luxury catering group, as confirmed to Foodie.
